Ediya Coffee in ์น˜

South KoreaEdiya Coffee

 

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South Korea, ์น˜ Nam-myeon, Gojeong-ri, 89 ์„ธ์ข…ํŠน๋ณ„์ž์‹œ
contacts phone: +82
website: ediya.com
larger map & directions
Latitude: 36.5117782, Longitude: 127.2484817

comments 5

  • k hj

    k hj

    ::

    The taste is the same as other Ediya branches, and more than anything, it is comfortable. I think it's because the owner and employees are all nice people. Ice drinks come with a cup filled with ice.

  • ๋Œ€์ „๋‚˜๋น„ํšจ๊ณผ

    ๋Œ€์ „๋‚˜๋น„ํšจ๊ณผ

    ::

    It wasn't just that they were friendly A coffee shop that wasnโ€™t inconvenient~

  • CR HAN

    CR HAN

    ::

    The staff was friendly but the shop was almost always crowded.

  • ์ตœ์„ฑ์›

    ์ตœ์„ฑ์›

    ::

    Source: Naver Dictionary The head office is located in Yeoksam-dong, Gangnam-gu, Seoul. This headquarters has a special store called โ€˜Ediya Coffee Labโ€™, which will be described below. It has about 2,000 franchises nationwide, surpassing Starbucks and Caffe Bene. Of course, each Ediya store is quite small. We know that it is difficult to compete head-on with large coffee brands, so we are maintaining a strategy of opening many small stores. Looking at the financial structure, it shows a very solid financial structure as of 2014.ย And it is well-known to those in finance in another sense, because Ediya's founder, Chairman Moon Chang-ki, is from the famous Dongwha Bank.[2]ย In addition, all five directors at the time of founding were from Dongwha. (Article) Currently, the founding chairman is discovering new businesses and professional managers have been recruited to run the Ediya Coffee business. The company pursues a strategy of opening many small-scale stores[3], usually in locations adjacent to commercial districts where Starbucks is located[4][5], and also adopts a mid- to low-price strategy with 'reasonable prices' in mind.ย Americano is 2,800 won. For reference, other franchise coffee stores often charge more than 3,000 won to 4,000 won.ย In the Gangnam area, the price is often 6,000 won. However, the quality of the coffee is not bad and most stores give it at least an average price. The desserts taste like convenience store desserts, but they are cheaper compared to other cafe franchise stores. Because the store is small, there aren't many tables, and because they don't always have electrical outlets, some have them and some don't. The design is not only very neat, but there are also aspects that make it look simple. However, this is the secret to Ediyaโ€™s ability to sell coffee at low prices[6]. Because interior design costs are minimized, store owners can still make a profit by selling coffee and drinks at such prices. Therefore, in general, it is a brand suitable for people who eat take-out rather than people who stay for a long time and drink coffee. The same goes for the store structure. However, if you have a seat, it is quite advantageous as you can drink coffee of good quality at a very low price for a franchise. Because the store is small, there are only two or three people managing it at most, so if orders start to pile up, you can experience crazy delays. In fact, this is a common problem among all small and medium-sized coffee shops.[7] Of course, as shown in the photo above, there are no large stores at all.ย The Ttukseom Station branch is a store on the third floor. However, the fact that there are no large brand cafes near Ttukseom Station also played a role in reducing competition.

  • ์ญˆ๋‹ˆ์•„๋น ์ธํ”Œ๋ฃจ์–ธ์„œ

    ์ญˆ๋‹ˆ์•„๋น ์ธํ”Œ๋ฃจ์–ธ์„œ

    ::

    Ediya Coffee Sejong Siareum-dong Branch Ediya Coffee store located in Happy Raum Shopping Center in Areum-dong, Sejong City. There are a lot of customers compared to the size of the store, so it is crowded. Not suitable for quiet contemplation. On a December morning, the atmosphere in the store was calm as soft classical music and carol songs played, and the tables were somewhat spacious, which was nice. :)

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